Date of Award

Spring 5-2-2025

Document Type

Honors Project

Degree Name

Bachelor of Arts

Department

Communication and Digital Studies

Department Chair or Program Director

Whalen, Zach

First Advisor

Goldman, Adria

Major or Concentration

Communication and Digital Studies

Abstract

Reality television is a cornerstone of modern-day TV programming, and typically features some element of competition, a makeover, or finding love. The Bachelor began airing in 2002, and the franchise that was built off the initial season continues to be a big name in romantically themed reality television. However, the show employs a variety of tactics during filming and while editing that presents a heteronormative view of contestants. The extent of this influence was explored using a mixed-method approach. A content analysis of several episodes from The Bachelor and The Bachelorette was conducted in order to determine how many instances of gender-based stereotyping occur on the show. Following this, a survey was created to see if casual viewers of the show noticed these choices, as well as inquiring if this messaging impacted the way they perceive themselves and their role in a relationship.

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